intelligent

The challenge

While Belva Digital had the capabilities to offer multichannel solutions to its customers , including channels such as email , SMS and WhatsApp , the company realised that it was increasingly important for it to be able to provide omnichannel solutions to African businesses . This was mainly driven by the needs of modern customers who are becoming ever more demanding , which means that having an effective omnichannel experience is vital for businesses to stand out from their competitors . Omnichannel solutions integrate various channels , such as online , mobile , brick and mortar and social media into one seamless experience . An effective omnichannel approach ensures that customers have a consistent and personalised experience across all channels , which ultimately drives sales and customer loyalty . Until recently , Belva Digital relied on several different solution providers to provide multichannel offerings to their customers . This multivendor approach increased the complexity and cost of implementing and managing these channels .

The solution

Belva Digital joined Infobip ’ s Partner Connect Programme , which helps partners and their customers transform business opportunities at scale by connecting them to powerful communications solutions and expertise . By joining the programme , Belva Digital was able to expand and enhance its product portfolio by adding several of Infobip ’ s Communications Platform-as-a-Service ( CPaaS ) offerings , including email , SMS and WhatsApp for Business API . Belva Digital is currently also working in partnership with Infobip to offer its Answers and Conversations Software-as-a-Service ( SaaS ) solutions to customers across Africa .

“ I found Belva Digital to be extremely professional and very proactive . Its attention to detail is absolutely amazing in its collaboration with us and with its customers . From here , I expect it will be onwards and upwards with Belva Digital and I ’ m sure it ’ s going to be a well-known name in Africa very soon ,” said Rochelle van Rooyen , Strategic Account and Partnership Manager at Infobip .

The result

As a result of joining the Infobip Partner Connect Programme , Belva Digital has been able to enhance and expand its product portfolio to offer complete omnichannel solutions on one platform . This means that Belva Digital can manage the whole array of channels on one platform , removing the cost and complexity of its previous multichannel offerings that relied on various different vendors . With an expanded portfolio of products , the company now has the ability to approach a broader network of customers and , together with Infobip , is exploring

opportunities in the healthcare , banking and public sectors . Belva Digital and Infobip are currently working on a go-to-market strategy that involves a wide range of Infobip ’ s solutions . In addition , a major benefit for Belva Digital is the wealth of experience , expertise and local presence that Infobip brings to the partnership .

Fred Kithinji , Founder and CEO of Belva Digital , said : “ The products that Infobip offers are unique and actually address

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THE PRODUCTS THAT INFOBIP OFFERS ARE UNIQUE AND ACTUALLY ADDRESS THE CURRENT MARKET NEEDS .