Intelligent SME.tech Issue 35 | Page 65

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// SCALING UP //

AUNCHED BY GRADUATE

L lawyer Jack Lewis in 2022 , Sowvital was inspired by a love for nurturing houseplants and provides a growing community of houseplant lovers with scientifically , ethically and aesthetically focused plant care products . Since it was launched , Sowvital has rapidly grown through its online business and retail collaborations with Goop and Le Bon Marché . To efficiently manage this demand , establish a scalable foundation for future growth and optimise the omnichannel experience for its customers , Sowvital selected NetSuite as its enterprise resource planning ( ERP ) system .

Lewis said : “ Sowvital was established to support metropolitan gardeners and educate the community of plant lovers with a ritualistic and scientifically driven philosophy . This scientific , data-backed approach equally applies to the systems that are helping Sowvital flourish .
“ We adopted NetSuite immediately after launching so that we could make effective use of data to make quick decisions and help our business grow . In this business environment , execution is everything . NetSuite provides the foundation for us to do that successfully , with best practices baked into our operations from the very beginning .”
With NetSuite , Sowvital has been able to automate processes across finance , inventory management , order fulfilment , reporting and analysis to help meet increasing consumer demand . NetSuite has also helped Sowvital ’ s finance team to improve data accuracy , gain a consolidated view of cash flow and save time by automating manual processes across reporting , bookkeeping , planning and analysis .
In addition , Sowvital ’ s operations team uses transaction data and sales trend data in NetSuite to optimise inventory levels for Sowvital ’ s direct-to-consumer and B2B channels , as well as to inform manufacturing

PEOPLE ARE WILLING TO INVEST IN TAKING CARE OF THEMSELVES AND THE THINGS THAT THEY LOVE , AND THE SOOTHING PRESENCE OF GREENERY IN THE HOME HAS QUICKLY BECOME A MUST FOR A LOT OF PEOPLE .
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