// FEATURE // calls quickly improves efficiency and ensures queries are dealt with more effectively.
Crystal-clear audio
Compared to the crackling and interference of the old analogue system, the new handsets deliver crisp sound quality thanks to HD wideband audio. Background noise reduction means conversations are clearer whether guests are making local calls or staff are communicating internally.
Branded devices
To further enhance the professional presentation, Stratton House invested in customised inserts for each handset. Every device now carries the hotel’ s logo and includes bespoke dialling instructions. This small detail helps reinforce the brand while making the phones even easier for guests to operate.
Cost and time savings
Perhaps the most significant benefit has been financial. By avoiding a full re-cabling project, the hotel saved both money and valuable time. The VoIP system is essentially plug-andplay with ongoing updates and customisation handled remotely by Armstrong Bell using Snom’ s Secure Redirection and Provisioning Service( SRAPS). This reduces the need for onsite visits and ensures the system is always kept up-to-date.
Paul Grant, Channel Manager UK & I at Snom Technology, commented:“ It’ s a pleasure to see Snom’ s technology installed in a building as grand as Stratton House. Our phones are meeting all the hotel’ s needs with features to make life easier for both guests and staff alike.”
A modern foundation for future growth
For Stratton House, the new system is more than just a telephony upgrade – it represents a step towards future-proofing the hotel’ s infrastructure. As guest expectations continue to evolve, digital connectivity will play an increasingly important role in hospitality.
Hotels today are judged not only on the comfort of their rooms or the quality of their food but also on the reliability of their technology. Guests expect to be able to work remotely, connect seamlessly with hotel services and enjoy smooth digital experiences during their stay. Telephony remains a critical part of this, particularly in emergencies where guests must be able to quickly reach staff.
By investing in VoIP technology, Stratton House has ensured it can continue to deliver the highquality service its reputation is built on while keeping costs under control. The move also frees up resources for further improvements across the hotel whether in guest services, digital marketing or spa facilities.
Preserving history, embracing innovation
Stratton House Hotel stands as a perfect example of how heritage properties can embrace modern technology without compromising their character. Its Georgian architecture and family-run charm remain intact, but behind the scenes, a smart telephony system is quietly ensuring that guests and staff enjoy smooth, reliable communication.
The partnership between Stratton House, Armstrong Bell and Snom demonstrates how technology vendors and hospitality providers can work together to find solutions that are not only practical but also sensitive to the unique challenges of older buildings.
For Stevens and his team, the project has been a success story:“ We’ re proud of the history of Stratton House, but we know that in order to keep delighting our guests, we have to keep moving with the times. The new phone system is a small but significant part of that journey.”
With its combination of grand history and smart connectivity, Stratton House Hotel is showing how the hospitality sector can embrace Digital Transformation on its own terms, balancing tradition with innovation for the benefit of every guest who walks through its doors. �
Aidan and Sarah Stevens, Owners, Stratton House Hotel
Intelligent SME. tech
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