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RATHER THAN ADOPTING MULTIPLE STANDALONE SOLUTIONS , SMES SHOULD LOOK FOR INTEGRATED PLATFORMS THAT SHARE DATA AND WORKFLOWS .

multiple standalone solutions , SMEs should look for integrated platforms that share data and workflows . This approach addresses one of the main barriers identified in the report , the underutilisation of existing tools , while supporting the broader goal of Digital Transformation . By carefully selecting and implementing integrated applications , SMEs can achieve the operational efficiency improvements that 58 % of middle management identify as their top priority , while maintaining the strong focus on profitability that 71 % of C-suite executives find important .

Tips for maximising returns on technology investments

SMEs should focus on a few critical implementation steps :

• Define clear objectives and metrics for each investment . Consider desired outcomes , such as increased customer satisfaction or reduced operational costs , and align technology with these goals .

• Technology underutilisation is a significant barrier to achieving business goals . Investing in training and development is essential to get employees confident and skilled in using new tools .

• Seek the benefits from partnerships with managed service providers ( MSPs ) and technology providers offering flexible , scalable solutions . MSPs can provide guidance on best practices , helping businesses avoid costly mistakes and optimise technology investments .

• Regularly evaluate each investment ’ s performance . Technology trends and business needs can change rapidly , so SMEs should monitor outcomes , gather feedback and adjust as needed .

The Digital Transformation journey doesn ’ t need to be overwhelming for SMEs . They should prioritise technologies with immediate benefits , engage expert partners and focus on employee training . Then , they can unlock the full potential of their technology investments , staying resilient and competitive amid ongoing change . �

32 Intelligent SME . tech