Intelligent SME.tech Issue 48 | Page 28

// FEATURE //

THE IMPACT OF MULTI- CHANNEL AUTOMATION ON MODERN SALES

Salespeople once had a limited choice in how they got in touch with customers . But in today ’ s world , there are many channels in which they can touch base with customers and personalise offerings to each individual . Consumers now demand personalisation and there are many ways in which companies can meet this demand . Besnik Vrellaku , CEO and Founder of Salesflow . io , explains how businesses can engage with customers , streamline operations and increase conversions .
28 Intelligent SME . tech