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// TECH TRENDS //
HOW DIGITAL TRADE CAN EMPOWER SMES
IN LESS DEVELOPED COUNTRIES
Digital trade is revolutionising international commerce by making it more inclusive and accessible for SMEs in developing countries . This transformation enables these businesses to overcome traditional barriers and participate in the global market more effectively . Karl Miville de Chêne , Partner at Contacts Monde , which provides consulting services , explores how digital trade can empower SMEs , drawing insights from the OECD ’ s report Making Digital Trade Work for All and providing practical strategies for harnessing these opportunities .
IGITAL TRADE
D
ENCOMPASSES the exchange of goods and services facilitated through digital platforms . This includes both digitally ordered goods and digitally delivered services . The rise of digital trade has led to increased competitiveness and reduced costs in international commerce , providing significant opportunities for SMEs .
According to the OECD , digital trade accounted for approximately 25 % of total trade in 2020 . This growth is driven by advancements in digital connectivity , which lower trade costs and expand market access .
Benefits for SMEs in less developed countries
1
Increased market access : Digital platforms provide SMEs with direct access to global markets , allowing them to reach customers beyond their local regions . This eliminates the need for intermediaries , reducing costs and increasing profit margins .
2
Lower entry barriers : Traditional trade barriers such as high tariffs , complex regulations and logistical
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