intelligent

Josh Garnham , Co-founder at Packfleet , tells us how the company has built Pathfinder , its in-house routing platform , that powers all of its deliveries to drive towards a more efficient and sustainable delivery alternative .

SUSTAINABILITY

REVOLUTION IN e-commerce is turning an increasingly oldfashioned delivery model on its head . Now , an army of zero emission vehicles directed by AI-enhanced tech is empowering customers to pick delivery windows , redirect parcels in real-time and provide specific information to drivers such as ‘ sleeping baby , please don ’ t ring the doorbell ’.

These adaptations are making online purchases close to frictionless .

While convenient , it puts strain on the environment and those living in built-up areas . In cities , petrol and diesel delivery fleets contribute to congestion as well as noise and air pollution .

It ’ s no surprise that London has a high demand for e-commerce , with a plethora of thriving businesses and people wanting quick deliveries , but Londoners are also environmentally conscious . With almost half ( 46 %) saying they ’ d choose a retailer that uses electric vans for delivery over a firm using diesel or petrol power , the question is how do we meet the demand for timely deliveries sustainably ?

Tech first , logistics second

When we first started Packfleet , we wanted to be known as a tech company first and an allelectric courier second . In an industry where the incumbents are slow , immovable beasts with complex , rigid backend software , we ’ re able to be agile and reactive .

Whenever we make a decision , we consider two things : how does this help us offer sustainable deliveries and does it compromise our customer experience ? These are the two most important things to Packfleet , and building our tech stack from the ground up means we ’ ve

WHENEVER WE MAKE A DECISION , WE CONSIDER TWO THINGS : HOW DOES THIS HELP US OFFER SUSTAINABLE DELIVERIES AND DOES IT COMPROMISE OUR CUSTOMER EXPERIENCE ?