Intelligent SME.tech Issue 43 | Page 60

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// REGIONAL ROUND-UP // AFRICA | APAC | EUROPE | MIDDLE EAST | NORTH AMERICA

MIDDLE EAST

YANGO RIDE-HAILING SERVICE INTRODUCES INNOVATIVE MODE , ALERTING MUSLIM DRIVERS TO PRAYER TIMES

International ride-hailing service , Yango , has rolled out a new feature within its driver app designed to help drivers adhere to their prayer schedules throughout the year , while also distributing Iftar boxes to them to break their fast during Ramadan . The feature is now available to all partners ’ drivers in the UAE , Morocco and a few more countries , highlighting Yango ’ s commitment to transform global technologies into everyday services tailored for local communities .

Launched during the holy month of Ramadan , the new mode allows drivers to seamlessly integrate their daily schedule with their religious duties . Yango leverages cutting-edge technology , informed by extensive research on verified open resources , alongside bespoke algorithms fine-tuned through engagement with local communities across several countries to ensure precision . Innovative mapping and smart routing technologies enable drivers to identify and navigate to the nearest mosque with ease directly within the app , even in an unfamiliar location .
By activating this feature in the app settings , drivers receive a 15-minute reminder before each prayer time and automatic muting of any app notifications

THE INTRODUCTION OF THE NEW MODE FOR DRIVERS IS A STEP FORWARD IN OUR ONGOING EFFORT TO CREATE A MORE INCLUSIVE AND SUPPORTIVE ENVIRONMENT FOR PARTNERS ’ DRIVERS .
at the start of prayer times . The ability to pause order notifications ensures that they don ’ t miss any potential rides , which are then assigned to other nearby drivers . The feature also points to the direction of the Qibla and displays the prayer schedule for the upcoming two days . Drivers have the flexibility to set the prayer time calculation according to their preferred Islamic convention .
Islam Abdul Karim , General Manager , Yango GCC , said : “ The introduction of the new mode for drivers is a step forward in our ongoing effort to create a more inclusive and supportive environment for partners ’ drivers . It enriches their work / life balance , blending advanced technology with local customs and practices . We are keen to not only enhance their daily experience but also set standards for cultural consideration within the tech industry .”
The ride-hailing service will continue to gather feedback to refine and improve its functionality . With the new mode feature , Yango aims to support the spiritual needs of its partners ’ drivers by integrating world-leading technology with local traditions . The feature will soon be available for partner couriers as well .
The company ’ s commitment to innovation is reflected in its diverse range of services , including Yango Maps , Yango ride-hailing service , Yango Play , Yango Tech , the advanced Arabic human-like AI voice assistant Yasmina , and many more , all of which are designed to enhance the everyday lives of local communities . �
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