should be many multiples of the investment put into securing the asset .

Robert Lind , Partner at Marks & Clerk and author of The IP Driven Start-Up , said : “ For many start-ups , critical IP assets will simply have been overlooked in the journey from foundation to exit , meaning that the company ’ s value will be determined primarily by unsecured know-how , trade secrets , people and relevant contracts .

“ Capturing generated IP often doesn ’ t feel affordable to start-ups and during periods of extreme economic uncertainty , the

unpredictable process of securing IP assets further underscores these reservations . However , expenditure on IP should be viewed as an investment in the long-term future of the business , as a means by which to enhance its commercial value .

“ The inherent value of an IP portfolio must , though , be coupled with precise management and presentation . Being able to demonstrate a systematic approach to IP , crucially with written procedures , is critical , as is the retention of properly signed documentation – without which the value of securing the IP can be easily undermined .”

HAVING IP ASSETS CREATES A MORE ROBUST AND COMMERCIALLY STABLE PRODUCT .

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