Intelligent Issue 27 | Page 37



Journey Hospitality on course for exponential growth as it brings the guest and hotelier closer together

Hospitality technology business , Journey Hospitality , has set its sights on revolutionising hospitality e-commerce . It works with more than
400 luxury hotel property customers and with its new e-commerce platform , guests can shape their own stay by booking rooms , spa , dining and retail products in a single shopping basket . Simon Bullingham , Founder and CEO of the Cheltenham-based company , told Intelligent SME . tech more about how it wants to shake up the industry with technology that addresses key e-commerce challenges within hotels .


BUSINESS , Journey Hospitality , has secured £ 5 million growth capital investment . The funds , from private equity firm , Averroes Capital , will enable Journey to deliver its vision to revolutionise e-commerce for the hospitality industry .
This is the first growth funding raise for the organically grown company since it was established in 2010 . Following the successful launch of onejourney – an all-in-one e-commerce platform for hotels – Journey will use the funding to advance product development and achieve market expansion .
Journey Hospitality has more than 400 luxury hotel property customers worldwide . In the past year , its annual software revenue has grown by 151 %, with revenue forecast set to grow rapidly in the next 12 months .
The investment will support the development and scaling up of its technology platform worldwide and be used to enhance Journey ’ s team as the headcount increases to more than 100 staff in the short-term .
Journey ’ s Founder and CEO , Simon Bullingham , said : “ The investment will help us achieve long-term growth and shake up the industry with technology that addresses key e-commerce challenges within hotels . We have worked alongside luxury hotels for over a decade and pride ourselves in truly understanding their business .
“ Our latest platform , onejourney – the world ’ s first unified e-commerce platform for hotels – addresses a key pain point for hoteliers and maximises property profitability .”
Simon Bullingham told Intelligent SME . tech more about its ‘ Shopify for hotels ’ onejourney platform .
How did Journey begin – what gap in the market did you see ?
Journey Hospitality started in 2010 as a digital marketing agency for hospitality businesses . Over the years , we ’ ve pivoted to pioneer new technology as we noticed the need for hotels to transform their direct booking strategy . In tandem , our team ’ s portfolio of expertise has evolved – and will

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