Intelligent SME.tech Issue 26 | Page 51

intelligent

// INTELLIGENT SECTION //

FINANCE | SALES & MARKETING
| CUSTOMER EXPERIENCE | HR SOLUTIONS

Square and Clearpay announce support to help emerging British designers launch e-commerce channels

S quare and Clearpay have launched a programme for the British Fashion Council ’ s ( BFC ) young designers to help them establish their online storefronts .

The programme empowers the best of Britain ’ s emerging designer talent to fast forward their business growth and generate more revenue by making their collections shoppable to millions of e-commerce customers worldwide . This launch comes at the end of another successful London Fashion Week , of which Clearpay is the principal partner .
As part of the BFC ’ s business development programme , designers enrolled in the BFC 2022 / 2023 Initiatives programme can participate in Square and Clearpay ’ s e-commerce mentoring package and receive access to Square Online free of charge , for one year . This offer is available to the first 10 designers that register their interest .
Further benefits include : e-commerce processing fees waived for up to
£ 10,000 in sales processed , and thereafter processing is charged at Square ’ s standard rates ; free oneyear access to the Square Online Performance Plan – a sophisticated e-commerce platform designed to drive online growth for small businesses with fulfilment options , abandoned basket tracking , product reviews and advanced reporting worth more than £ 200 ; and upfront consultation , mentoring and training to guide designers through the creation of their retail website .
Paula Corcoran , Senior Product Marketing Manager for Square Online , said : “ We ’ re delighted to offer such a robust e-commerce opportunity to a group of truly innovative designers . We know how important it is for any business to build their own unique online presence and be able to accept payments in multiple ways . We can ’ t wait to see what comes of merging Square and Clearpay ’ s tools and expertise with the BFC 2022 / 2023 Initiatives designers , a network known for their innovation and talent .”
Rich Bayer , UK Country Manager at Clearpay , said : " By offering the British Fashion Council ' s emerging designers complimentary access to the Square e-commerce platform , we are delivering one of the core objectives of our London Fashion Week principal partnership , which is to support British retail and new designer talent . Through the Clearpay integration within the Square platform , designers will automatically be able to offer Clearpay and tap into our audience of young and engaged shoppers to build business success ."
Caroline Rush , CEO of the BFC , said : " We greatly appreciate the commitment that Clearpay has demonstrated to emerging designers throughout its principal partnership of London Fashion Week , through financially supporting all of the programmes that we run in aid of our emerging designers . By offering our current cohort of designers , free access to e-commerce integration we are supporting them to take another key step in becoming an established brand , driving their business forward .” �
Intelligent SME . tech
. tech
51