Intelligent SME.tech Issue 16 | Page 7

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Hepsiburada and Intel join forces to help SMEs go digital
Hepsiburada , a leading Turkish e-commerce platform , and Intel , one of the world ’ s leading technology companies , have announced the launch of DigitalSME , a programme providing support to small and medium-sized enterprises ( SMEs ) in Turkey . DigitalSME will enable businesses to develop their e-commerce technology infrastructure , accelerate their Digital Transformation and strengthen their businesses . The programme will expand access to the digital economy by providing tools for new SMEs and those moving into e-commerce by offering training , discounted hardware , software tools and grants for HepsiAd , Hepsiburada ’ s advertising platform .
Murat Büyümez , Chief Commercial Officer ,
Hepsiburada , said : “ Our DigitalSME program combines Hepsiburada ’ s and Intel ’ s experience with superior technology to propel the Digital Transformation of SMEs . The programme will provide significant advantages for SMEs that are new to or want to move into e-commerce , enabling them to accelerate their growth by reaching a wider range of customers across the country and beyond .”
Study reveals the reason small businesses are applying for debt financing
An independent survey , compiled by FinTech company Iron Capital Equities , confirmed the ‘ Need to Hire Staff ’ as the top reason SMBs are applying for debt financing .
The data was aggregated from LineofCreditDepot . com ’ s standard small business application from November 2021 – December 2021 . When asked in a multiple-choice , ‘ Specific Use of Funds ’, SMBs chose a required response from a list of : Equipment Purchase ,
Refinancing Debt , General Working Capital , Need to Hire Staff . From a dataset of over 2,500 applicants , about 68 % overall selected the option , ‘ Need to Hire Staff ’.
“ With our FinTech software , we can spot trends over time in the data from our applicants . It gives us valuable insight into the needs of small businesses and allows us to more accurately cater to those pools of potential clients ,” said Matthew Elling , Cofounder , Iron Capital Equities .
Organisations can reduce emissions with innovative solutions
EarlyBirds , a company that operates a business to business ( B2B ) open ecosystem that provides a way for innovators ( start-ups , scale-ups and mature ), early adopters and subject matter experts ( SMEs ) to come together and participate in speeding up technology advancement , points out that companies can decrease their emissions and decarbonise their products and operations through innovative solutions .
Such technological innovations are often available through start-ups and mature companies but sometimes are not pursued to completion because of a lack of funding . As a result , there is a limited awareness of these technologies and even those who are aware don ’ t understand how they can be useful for their organisation . EarlyBirds ’ open innovation ecosystem was established to provide a way for these innovators and companies looking for innovations like climate technologies to get together .
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