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streamlined its order management process and enabled a more user-friendly experience after creating an internal sales ops app .
TissueTech , a leader in innovative healthcare technologies , has
TissueTech builds a custom configure , price , quote ( CPQ ) app with Skuid in eight weeks
ISSUETECH IS A leader
T in innovative technologies using products derived from human amniotic and umbilical cord tissues . The company is advancing regenerative medicine with 600,000 + human clinical applications and 380 + peer-reviewed publications .
Sales System Manager Nick Labrada shared how his team used the Skuid Salesforce app builder to create an internal sales ops app that made its order management process more streamlined , integrated and user-friendly . Originally a customer service rep at the company , Labrada moved into an analyst role focusing on Salesforce optimisation . Today , he ’ s a Salesforce admin . “ I ’ ve always had a desire to improve processes and make an impact ,” Labrada said . That opportunity came to fruition in a big way . The company realised a key piece of its sales process wasn ’ t scaling with company growth .
When a sales team outgrows its order management process
Prior to using Skuid , TissueTech ’ s order process was heavily manual . The workflow was lengthy and the user experience suboptimal . Sales reps would secure orders for the customer service team to log in the company ’ s ERP system , kicking off the fulfilment process .
For every order placed , reps must provide 17 to 20 data points to ensure the product ’ s safe , on-time arrival . In most cases , the company ’ s premium products must be shipped overnight , adding complexity . With a manual process , each expensive shipment had a large margin for error and any mistakes on the front end meant a poor customer experience .
TissueTech has more than 50 Salesforce users and initially the sales system team gave reps a basic order form to standardise the process . But the form lacked pricing controls and had no connection to Salesforce data .
“ A rep would have Salesforce open on their phone and then be typing the data needed to place an order into their iPad ,” Labrada said .
The inefficiencies became more evident when TissueTech ’ s pricing model grew in complexity , along with its approval management process . While the initial order form helped the team
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WE KNEW THAT IF WE WANTED TO ACHIEVE SOMETHING WITHOUT A THIRD-PARTY SOLUTION , WE ’ D HAVE TO GO TO A DEVELOPER .
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