Intelligent SME.tech Issue 12 | Page 3

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Intelligent SME . tech is a Lynchpin Media publication for professionals with an interest in global SME news and events . If you wish to subscribe for regular copies , then please email : info @ lynchpinmedia . co . uk

Editor ’ s note ello and welcome to the latest

H edition of Intelligent SME . tech , which we ’ re delighted to bring to you in the same month that GITEX Technology Week takes place at the Dubai World Trade Centre .

We ’ ll be present at the show and would love to meet any existing and new readers so please get in touch if you ’ re attending .
With businesses of all sizes now facing an ever-growing torrent of cyberthreats , it ’ s crucial that they take steps to improve their cyber-resilience . But it can be hard to know where to begin , particularly for those organisations which are attempting to balance continued innovation while dealing with resource constraints due to the pandemic .
Our cover story this month features Rami El Malak , CEO and co-founder of spiderSilk , a UAE-headquartered cybersecurity product company specialising in attack surface management and threat detection . He talks us through the key challenges and threats for SMEs , highlights how spiderSilk is helping organisations to tackle these challenges and outlines why the Middle East is a strategic growth region for the company . You can read his insights from page 44 .
A solid infrastructure is central to business success for modern organisations as they digitise and scale . Our Editor ’ s Question this month explores this topic in more detail as industry experts from StorCentric , Riverbed and MAST Consulting offer their views on how SMEs can ensure they have a solid IT infrastructure which can support new technologies and the day-to-day running of the business .
For aspiring entrepreneurs , starting and growing a business can be daunting . Viktoria Ruubel , Director of Product , Europe , at Intuit , tells Intelligent SME . tech how success can be achieved in four easy steps in our first feature this month .
Meanwhile , we find out why UK-based TWM Solicitors decided to partner with Zerto when it identified a need for fast , easy and reliable disaster recovery ( DR ). Alan Barrett , Head of IT at TWM Solicitors , explains how the company is now able to recover from any event in a few clicks , which saves time for its IT team .
We also have a round-up of all the latest SME news from across our regions , while our ‘ intelligent ’ brands section looks at what ’ s new in sales and marketing , finance , HR and customer experience .
I hope you enjoy the magazine and if you ’ d like to contribute to any future issues please do not hesitate to contact me by emailing jess @ lynchpinmedia . co . uk
Jess Abell Director of Strategic Content , Lynchpin Media
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Rebecca Miles , Editor of Intelligent SME . tech , is currently on maternity leave . While she ’ s enjoying precious time with her new arrival , Catherine Darwen and Jess Abell will be heading up Intelligent SME . tech and Intelligent CXO . They would be delighted to hear from you . You can email them at catherine @ lynchpinmedia . co . uk or jess @ lynchpinmedia . co . uk
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